Surging demand for smartphones and tablets is expected to drive the global smartphone applications market exponentially over the forecast period. The market is expected to witness unprecedented growth owing to rising proliferation of internet-based services. Smartphone applications ease managing programs, documents, photos and music which may further drive market demand significantly. Growing demand across diverse range of applications such as music, lifestyle, social & personalization, entertainment, games, productivity, travel and navigation is expected to be a key growth factor in this market. Among tech-savvy consumers, smartphone applications with different appearances, looks and quirks are increasingly becoming popular. Further, smartphones are rising as viable alternatives to PDAs and laptops, offering phone features coupled with mobile applications, which may also stimulate smartphone applications market demand over the next few years.
http://www.grandviewresearch.com/industry-analysis/smartphone-applications-market
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